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WHO WE ARE

About Us

WeCare about

Efficient and holistic absorption of vitamins

Our mission is to create highly effective products that truly benefit your body. To achieve this, all our products are meticulously crafted to maximize their uptake in your body. We began by selecting evidence-based ingredients, and then we carefully chose the ideal form and formulation for each nutrient. This ensures easy digestion and optimal absorption, allowing your body to fully benefit from their goodness.

Liquid-filled capsules offer effortless swallowing, making them a convenient choice. Not only that, they are known to act faster and more effectively, delivering reliable results. Plus, their visually appealing appearance adds a touch of quality you can trust.

Our revolutionary technology, backed by scientific research, empowers us to create groundbreaking formulations that blend water soluble and fat soluble ingredients like never before. This allows for efficient absorption of all nutrients through a single pill daily.

WeCare about

Transparency and Trust

Trust and transparency are at the core of our values. With Routinely, you can make informed decisions about your health. We provide clear, honest information about our ingredients, manufacturing process, and the science behind our liquid fill technology, ensuring that you have the knowledge to support your well-being. We also believe that knowledge is empowering. Through our friendly and informative content, we aim to educate and inspire you on your wellness journey. Discover the latest research, expert insights, and practical tips that will help you take charge of your health and live your best life.
Furthermore, at Routinely, our commitment to quality and customer trust is evident in every detail. Each of our capsules proudly bears the Routinely print, a testament to our dedication to authenticity and safety. By imprinting our brand name, we avoid counterfeits, bolster customer confidence, and ensure that every product embodies the excellence Routinely stands for.
In a market filled with misleading claims, quick fixes, and hidden details, we believe in keeping things straightforward. No gimmicks, no fine print—just honest delivery.
WeCare about

Offering an experience that you love in your wellness journey

At Routinely, we understand the importance of a satisfying product experience, and that's why we incorporate the refreshing advantages of mint smell and aftertaste in our nutraceuticals. Mint improves the palatability by masking undesirable flavors and leaving a pleasant after taste. It adds a burst of freshness, promoting a sense of well-being and rejuvenation. Mint also offers digestive benefits and breath freshening properties. By choosing Routinely’s mint-infused nutraceuticals, customers can enjoy a superior supplement experience, hence, elevate your supplement routine with the invigorating power of mint from us.

Founders' Story: Building the World of Routinely

In Jaipur, childhood friends Kartik and Spriha embarked on an unexpected journey in 2023.

Kartik's experience with extreme vitamin deficiencies prompted them to found "Routinely," a brand rooted in quality and aimed at addressing widespread deficiencies in India. As mindful and conscious consumers, the misleading labels of the available products pushed Kartik and Spriha to create a brand that is driven by their commitment to honesty and transparency, and they crafted products they believed in.

Routinely’s story is a testament to friendship, initiative, and transforming personal challenges into opportunities for positive change. Through Routinely, they offer not just supplements but a pathway to prioritizing health in daily routines.